Note from Eric: Below, you will find a word-for-word transcript of this video. I provide this as an aid for the hearing-impaired and for those who might just want to read it rather than watch the video. This conversational style is not reflective of how I write.
Be nice! And today is a big topic I get asked a lot about. The Phone Book Scam.
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But, before we do that, let me give a little bit of a disclaimer. Second, not all phonebook sales people do this. Also, the phonebook can still be useful. If your demographic is older, and if your demographic still wants to use a phonebook, it can be useful.
Basically from a phonebook standpoint you have the White and the Blue listings and then the Yellow listings. The white and blue are typically and totally free.
And in fact, a lot of the single line listings in the yellow parts are free also. A lot of these phonebook companies made their money with emphasis in ads. Since a standard listing is totally free, the only way they can make money is by bolding it, making it bigger, giving you a box to write an entire ad in, by being seen before everybody else.
That was the only way and a lot of people did that. They looked to their competitors and said I want a bigger ad. And then next year a bigger ad. And there was a lot of back and forth.
Delivering BT Phonebooks via Thomson Local
And all along, the phonebook companies were making a lot of extra money! Do People Use the Phonebook Anymore?
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But there is a way to avoid it. This equated to parking the car full of phone books and walking up and down every driveway or driving up and down the driveways. Neither of these options were easy. At the time, it paid between ten and twenty cents per phone book delivered. That does not even figure in expenses such as gas money or wear and tear on the vehicle. The profit would be significantly less. It did not help that I was delivering these phone books in the middle of the winter after a recent snow storm left a couple feet of snow on the ground. More than once, I got stuck trying to get up peoples driveways with a car full of phone books.
Phone Book Delivery For Dummies: Should You Take a Job Delivering Phone Books?
It also did not work well to try and walk since I lived in a semi-rural area where almost all the driveways are at least ft long. It was even worse to try to follow the houses parallel to the road and trudge through the snow door to door. In the end, I gave up and returned the phone books. The company did not even pay me for the books I did deliver. I made more than that busing tables at the local restaurant. Currently it seems like BlogEngine is the preferred blogging platform available right now. Hi are using WordPress for your blog platform?
Do you need any coding knowledge to make your own blog?
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